Type:
Permanent employment
Location:
Amsterdam
Education:
Master (EQF 7)
Published:
12/10/2017
Status:
Open
Apply before:
31/12/2017
Hours p/wk:
40

Description:

Opportunity

Plan and develop thematic Cyber Threat Intelligence content, distribute through owned, earned and paid channels to build and strengthen our brand awareness and thought leadership.

The PR and Content Marketer is an expert in developing and distributing content for specific audiences such as prospects, customers, industry analysts, partners, and media. Content formats including but not limited to white papers, point of views, press release, infographics, survey reports, byline articles, keynote presentations and webinars. Distributed via our website, social media, and 3rd party channels.

 

Overview of activities: 

  • Develop a content strategy aligned with short-term and long-term marketing goals
  • Coordinate all thematic content production
  • Developing a media relations strategy, seeking high-level placements in print, broadcast and online media
  • Manage our public relations activities
  • Manage media inquiries and interview requests
  • Support local marketing initiatives such as round-tables and sponsored events, with tactical PR and content campaigns
  • Build relationships with thought leaders and journos to grow industry awareness
  • Work with PR agencies and freelancers such as content writers and illustrators

The person we are looking for 

The PR and Content Marketer is a well-organized, decisive and able to have in-depth conversations on a business level across our industry. You are result-oriented, and at the same time understand you are part of the EclecticIQ team and its unique culture. With your understanding and passion for Cyber Security, you will become the go-to person public relations.

 

Profile of the person: 

  • 5+ years of relevant experience in international B2B enterprise public relations and/or content marketing
  • Attracted to fast-growing organizations and capable of building a solid practice
  • Proven track record designing and executing successful public relations campaigns 
  • Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
  • Experience in working with agencies and freelancers
  • Strong communication skills in English
  • Exceptional writing and editing skills in English
  • Good organizational and time-management skills
  • Knowledge of SEO and web traffic metrics
  • Working experience within the Cyber Security domain (optionally)

Some important details 

The PR and Content Marketer complements the Marketing team and reports to the Director of Marketing. You will liaise internally with others such as our management team and other teams including Sales, Fusion Center and Product.

 

Regarding the contract: 

  • Full-time or Part-time (minimum of 32 hours/week)
  • Start date: as of October 1st, 2017
  • Market conform salary and ESOP participation
  • Permit to work in the EU is required
  • Initially a 1-year contract with a 1-year extension
  • Location: EclecticIQ office in the city center of Amsterdam
  • 24 vacation days, based on full-time engagement

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